Announcing Marca Binny's 1949
Here's the big news: Binny's now has a exclusive new line of premium cigars:
The Marca Binny's 1949 series took two years and more than fifty blends to create. It features 100% first generation Cuban seed tobacco aged a minimum of 3-5 years.
...Which sounded pretty impressive to me. So I called up George Eshou, the Binny's cigar guy who had a major hand in the creation of the new line of smokes.
"Our intention was to provide consumers with a memorable cigar at an incredible price point and the Marca Binny's 1949 is that cigar," George told me. "This brand could easily sell for double what we have it set, but that was not our intention."
To reach this goal, George flew to Nicaragua to meet with rockstar Cuban master blender Arsenio Ramos. Ramos is one of the most famous blenders in the world, responsible for creating some of the great Cuban blends. George then spent months sampling different blends, tweaking the final blend until the cigar was perfect.
The MB 1949 has some impressive credentials. The tobacco comes from Jalapa and Esteli in Nicaragua, growing regions known for some of the best tobacco in the world. They are rolled at Raices Cubanas in Danli, Honduras. Raices Cubanas rolled four of Cigar Aficionado's top 25 cigars of 2009, and is responsible for brands such as Illusione, Padilla, Casa Fernandez and more.
What's your favorite shape? You can get these medium to full strength cigars in the following sizes: Canonazo 52x6.25, Petit Robusto 52x4.25, Robusto Largo 52x5.25, Tabacon 60x6 and Tres Petit Corona 44x4. Ranging from $4.25 to $6.50 per cigar, the MB 1949 line is very competatively priced compared to other brands of this quality. You can find the full lineup at all Binny's stores.
George is confident that this smoke will amaze any cigar afficianado for its rich, complex, refined and balanced flavors, especially at this price. Be sure to give one a try.
More big cigar news is on the way. Stay tuned for news about a kickoff event Binny's is planning. It's going to be big.