It’s that time when we release our top cigars of the year. This year we’re adding a twist to our list by selecting an entire brand rather than a single cigar. As in previous years, the selection for the top spot could have gone to any number of manufacturers, but in the end only one can be chosen as the cigar of the year.
Room 101’s The Big Payback was introduced by brand owner Matt Booth as a way to give back and say thank you to his loyal customers that have supported his line of cigars since day one. The idea was simple, produce a line that smoked great, had tons of flavor, and came beautifully packaged all while maintaining a retail price that’s set low enough where consumers wondered how these cigars can be so inexpensive. Not only did Matt accomplish what he set out to do but he also gained new smokers that now call The Big Payback their “go to” smoke.