Binny's Black Friday 2022


Binny's is excited to share this year's Goose Island Bourbon County Brand Stout lineup! 
For this year's Black Friday release, we're hosting a drawing to pre-purchase allocations. We made some improvements this year to make sure as many people as possible get a chance to purchase these special beers. For a deep dive into our impressions, check out our 2022 Bourbon County Stout Preview Barrel to Bottle podcast episode.
Drawing winners will be able to purchase one of two 2022 allocations:

11/10/22 UPDATE - We discovered an accounting error and realized our Bourbon County Allocations were priced too high. We have lowered all allocation prices. If you have already placed your order, your final price will reflect the lower price with no further action needed. 
Classic Allocation

Bourbon County Brand Stout CLASSIC Allocation 2022


2 Bourbon County Stout (Original)
1 Bourbon County Coffee Stout
1 Bourbon County Biscotti Stout
1 Bourbon County Sir Isaac's Stout
1 Bourbon County Proprietor's Stout *

Select Allocation

Bourbon County Brand Stout SELECT Allocation 2022


2 Bourbon County Stout (Original)
1 Bourbon County Coffee Stout
1 Bourbon County Biscotti Stout
1 Bourbon County Sir Isaac's Stout
1 Bourbon County Proprietor's Stout *
1 Bourbon County Two-Year Barleywine Reserve
1 Bourbon County 30th Anniversary Reserve Stout



* Bourbon County Proprietor’s Stout is not available in Bloomington, Champaign, Peoria, Rockford, or Springfield Binny’s locations. These locations will have all other variants in both allocations at these lower prices: Classic 99.99 and Select 179.99.

BCBS 2022 Line Up



The major update to this year's drawing is that our entry form is inside the Binny's app. You'll need to download the free Binny's app, available on the App Store and Google Play. Make sure you have the latest update. You'll also need to make sure you can sign in to your Binny's Card account to access the entry form. Drawing entry is limited to one per Binny's Card account and is verified via text message.  If you don't have a Binny's Card yet, or aren't sure how to access your account, head to our Register/Activate page. Your and Binny's app account email and password are the same. 
Drawing entry is open NOW and will run through noon on Monday, November 7. 
You will be required to order and pick up your allocation from your chosen Binny's location, so please choose carefully. Let us know your first choice of allocation. We can't guarantee all winners will get their requested allocation, but we'll do our best. Winners will be chosen at random.
Proprietor's is only distributed to the greater Chicagoland area. Sorry to shoppers of our Bloomington, Champaign, Peoria, Rockford and Springfield stores, but your allocations won't include Prop. But they are be priced down accordingly.
When you submit your entry, you will receive a one-time use code delivered to the phone number associated with your Binny's Card account (messaging and data rates may apply). Enter this code into the prompt to confirm your entry.
Winners will be notified via email and text message on November 9, including a link to pre-purchase. Pre-purchase is required before noon on Wednesday, November 16.
If you win, you'll need to pick up your allocation. We're checking ID against the registration info and your winning Binny's Card account.
If you have questions, check out the details below. If you still have questions, please reach out to We'll do our best to reply quickly, and we'll update the FAQ below.


Download the Binny's App

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Drawing entry is only available through the Binny's app. Binny's app installation, Binny's Card account and valid phone number with text message access are required. 
Drawing submissions are limited to 1 per person and 1 per Binny's Card account. 
Winners must pick up their own allocation starting November 25, and must present a valid ID matching the personal information on winning Binny's Card account. Allocations will be held for 1 week following the pick up date. 
Drawing entry is NOW OPEN and will remain open until noon central on Monday, November 7. No entries will be accepted before or after this entry window. Winners are chosen at random. Early entry does not increase odds of winning. 
Winners will be assigned one of two allocation types. Winners will be notified on November 9 via email and text message including a link to pre-purchase their assigned allocation online. Winners will be required to pre-purchase before noon on 11/16 or forfeit the right to purchase. Winners will only be able to purchase allocations from the Binny’s location selected during registration. Binny’s will not be able to transfer orders to a different location, or reassign allocations.
Winning allocations are non-transferrable. Orders placed without winning Binny's Card account info will be cancelled. 
Individual bottles of original Bourbon County Brand Stout will be available for purchase outside of this drawing. Individual bottles of variants will not be available for purchase outside of these allocations. Substitutions and returns will not be allowed. All sales are final. Lines will not be permitted outside any Binny’s location. More details will be provided in the email notification to drawing winners.





I entered for X allocation, but I won Y!
We did our best to get everybody their first choice, but there are never enough of each allocation.

Will each store have the same number of allocations?
Allocation distribution is weighted based on previous years' interest. Not all Binny's locations will have the same number of allocations. Odds of winning may vary by location.

Can I pick up someone else's (family, friends) order if they are not available for some reason?
Please pick up only your own allocation. We will match personal info from your ID with the registration info and pre purchase info. No proxy pickup.

Do I have to purchase the full allotment?
Yes, we are only offering full allotments for sale, not individual bottles of the variants. We’ll have plenty of the Original BCBS on hand.

If I do not win, will allocations still be available for purchase on Black Friday?
No allocations will be available for sale on Black Friday.

What if I don't have a Binny's card?
The Binny’s Card is our long running discount and rewards program. You can sign up at the register at any Binny’s Beverage Depot location, or by creating an account on or in the Binny's app. Check out the Binny's Card FAQ for more. If you don't have a Binny's Card yet, or aren't sure how to access your account, head to our Register/Activate page

I'm having trouble signing in to the Binny's App!
Your and Binny's app account email and password are the same. Head to our Register/Activate page to reset your password and access your account.

Help! My Binny's Card account phone number is a land line!
You can update the phone number on your account by signing in to and heading to the Account page.

App still says coming soon!
Please make sure you're using the most updated version of the app. (iOS version 7.3.0 and Android version 7.2.0)

App keeps crashing!
Are you using android? You may need to delete and reinstall the app.

Where's the Select Allocation? It's only letting me pick Classic Allocation.
Sorry for the confusion. "Select Allocation" is the Select Allocation.