Binny’s Lincoln Park: Seeing Is Believing

How do you celebrate the expansion of the area’s largest wine, spirits and beer superstore? By inviting an industry legend to host the festivities.
 

Lincoln Park

 

Binny’s Lincoln Park Tasting Room
Ribbon Cutting & Toast with
Jim Koch of Boston Brewing Company
Tuesday, April 8 from 6-8:30pm

An Open-House Event

 
More details after the jump…
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It’s a Gimme. Free Golf from Gosling’s.

Summer is coming, and that means that spirits companies are doing their best to get you out on the golf course. For free. Isn’t summer great? This year, the first to the tee is Gosling’s Black Seal Rum. The offer starts today and runs through August. It’s easy, and it works like this:

 

 

Next Round Is On Us.1) Find a specially marked bottle of Gosling’s at a Binny’s near you. Watch for the uniquely coded promotional bottle necker. It looks like that graphic over on the right.

 

2) Head to goslingsgolfexperience.com and input your unique code. You’ll have to give a little more info, then print and mail in your Claim Form, along with proof of purchase and all that stuff.

 

3) You’ll then receive an email with a link where you can pick out your favorite course and get your free golf voucher. Just make sure to use it before December 31, 2014.

 

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Hennessy Brings You The Blue Bird

They’re calling it their “Never stop. Never settle.” campaign, showcasing the story of legendary motorist Sir Malcolm Campbell’s historic breaking of nine land speed records in the 1920′s and 30′s. Considering the spirit of the campaign, I have to wonder if Sir Malcolm Campbell’s iconic racecar had brakes.

 

Blue BirdSee, Campbell was the kind of thrill seeker who broke land speed record after land speed record. Campbell, as it turns out, was also famous for being one of the few land speed record holders who did not die in a firey auto crash. He had a series of cars, all called “Blue Bird,” and Hennessy is touring a 24 foot replica of one of these fast, fast cars across America.

 

Binny’s Lincoln Park
Friday, April 25th, 4-7 pm

 

Binny’s Evergreen Park
Sunday, April 27th, 1-3 pm

 

Along with the car and a timeline of Campbell’s accomplishments, Hennessy is showcasing samples of signature cocktails featuring Hennessy. Plus, this is your chance to enter a sweepstakes to win a trip to France, including stops at the Hennessy Distillery in Cognac and the Formula 1 Academy in Nice. If you can’t make it to the event, participate by tweeting @HennessyUS with the hashtag #wildrabbitchase.

 

Now, and artist’s rendering of the tour:

 

Hennessy Blue Bird Tour

Quick Flight, Small Pours

We’re back, flying quickly and pouring smally. Catching up:

 

You read a tantalizing wine review. Eric Asimov explains why we may not have it.

 

The story of phylloxera, infographic style.

 

How to write misleading headlines: “Gadget … Turns Water Into Wine,”
… Actually turns water, grape concentrate and yeast into wine, which isn’t so great.
Still, three days is impressive.

 

Remember these Girl Scout Cookies inspired beer flavors?
Now there are Girl Scout Cookie bourbon pairings.

 

MillerCoors, conservationists.

 

Token story about how wine is good for your health.
Token story about creepy ingredients in wine.

 

A device to break your phone-checking habit at the bar.
Pure genius.

 

Woah, that was the longest Quick Flights ever. …Thoughts?

Whisky Hotline Hits the Road-Mexico

Had a wonderful chance to escape the polar vortex in late February and explore a number of Tequila producers.  Make no mistake, the production of Tequila is just as involved, complex, scientific, creative and artistic as the production of every other world class spirit we have the good luck of enjoying. The broad purpose of the trip was to explore the varied distilleries involved in the production of the Arte NOM series of releases that are the brainchild of Jake Lustig of Haas Imports. Just like Armagnac, Cognac and Calvados are expressions of place and materials, Arte NOM strives to differentiate based on the expression of the distiller.  Each distillery in Mexico is assigned a number by the Tequila Regulatory Council (CRT) that certifies the distillery’s compliance with the Official Mexican Standard of Tequila (NOM), with defined rules about appelation, ingredients, production, and more.

 

First stop was Destiladora El Paraiso (NOM 1580) located in the Rancho Sagrado Corazon de Jesus outside of Jesus Maria to see what is behind Arte NOM 1580 Blanco.  Like most distilleries in Jalisco, Paraiso produces Tequila for a number of brands available in and out of Mexico.

 

Sagrado Corazon De Jesus

 

In this case, Herencia Mexicana and Oro Azul are brands you might know. The process begins with Weber Agave Azul (blue agave) grown on the ranch, one of the highest in Los Altos (the Highlands) at over 6000 feet above sea level.  The soil in this area is extremely rich in iron, as well as other minerals, and beautiful in its distinctive red.

 

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International Whiskey Day Tweetup

Yeah, it’s a thing. And it’s Thursday, March 27. As if we really need an excuse to talk whiskey. Especially on an international scale.
 
Then again, it is an excuse to talk whiskey. And the day was started in honor of esteemed whiskey writer Michael Jackson, and we do have a lot of respect for that guy. And the whole thing is to raise money for a good cause. So here’s what we’re going to do:
 

INTERNATIONAL WHISKEY DAY
WHISKEY HOTLINE TWEETUP
Thursday, March 27, 3-4 pm CST
#whiskeyhotline

 

Whiskey Hotline Twitter Chat

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Lincoln Park: Meet Denis Savard

Denis SavardWe’re kicking off an exciting month (and lifetime) of fun events as we celebrate the expansion of our largest Binny’s location in Lincoln Park! Join Binny’s and NHL Hall of Famer, Denis Savard, at Binny’s in Lincoln Park for a meet and greet. Denis will sign your memorabilia and pose for photos*. He’ll be accompanied by the Bud Light Ice Crew. We’ll have one of our photographers snapping pictures at no additional cost. You’ll be able to find the photos here on April 9th.

 

Meet Denis Savard
Binny’s in Lincoln Park
Thursday, April 10th from 7-8:30pm

 

Bud Light Ice Crew

 

*We reserve the right to limit the number of items signed.

International Women’s Day: Celebrating a Few of Our Own

We certainly don’t need a holiday to acknowledge a few of the important women in our company, but we’ll take the opportunity to do it now. These four women are the driving force behind some of the most important roles at Binny’s. We’re not sure where we’d be without them, but we’re happy they’ve found a home at Binny’s. More after the jump!

 
 

Billie // Spirits & Wine Buyer

 

“The events and promotions we were able to do in the 80′s/90′s were much different… we would give away mink coats, speed boats and even a trip to Israel.”

 

Billie_Blog

 
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Confessions of a {Festive} Mixologist: Manhattan Love Story

This story is everybody’s favorite. When Jefferson’s Rye Whiskey meets cherry bitters, this original Manhattan becomes extraordinary. Jefferson’s is full of spice, and the cherry bitters gives it an extra bit of sweetness. Mix one this Valentine’s Day for that special someone, even if that special someone is you. Recipe after the jump.
 

Valentine's Day Manhattan Cocktail

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Quick Flight, Small Pours

Beer Jelly Beans.

Not jelly bean beer, that’s totally different.

 

Some people take beer too seriously.

“Ceramic squirrel” is just gravy.

 

Malort in the news.

And again.

 

Wine: the glass makes the difference.

For better or worse, but it’s totally true.

 

Top 5 beers in the world?

This blogger gets it right, even if it is a listicle.

 

Newcastle can’t afford to hire Anna Kendrick for a commercial for the REDACTED.

Our favorite thing in quite a while.

 

…Thoughts?