Really? Another Vintage of the Century? In decades (and centuries) past, Vintage of the Century meant something. It was typical that only 3 or 4 vintages in 10 would produce wines that were considered “good” or better. Now it seems that it’s at least 3 or 4 “Vintage of the Century” years in a decade! The 2000 vintage really kicked it off. For the first time we saw great quality Bordeaux at every level. They said it was a blessing that is as rare as their famed comet year (last one was 1811, wasn’t it?). Then came 2005. The Perfect Year. Critics compared it to ’49, ’59, ’82. And even 2000, the last vintage of the century - 5 years ago.
Bordeaux fans were re-energized with the 2009 vintage. After a couple of so-so vintages, they said this is “What the World is Waitng for…” Maybe this was true. Our futures campaign was huge. The frenzy was big and drawn out.
To 2010. Someone is truly smiling on Bordeaux.
Another “Vintage of the Century”? It is more than good. It is Great. The wines are pretty uniformly spectacular. Some regions more consistent that others. The best may be Pauillac with some really brilliant purity to the wines. Margaux shines too. The slightly more feminine character is well served in a year where everything (fruit, tannin, acids) are super sized. For me? For 2009 and 2010, look for the values. These are the years that will bring new Bordeaux fans to the game.
Maybe 2010 is another “Vintage of the Century”. Let’s just call it something else…
The 2010 Futures campaign will start soon. Buying Bordeaux on futures (paying now for delivery in appoximately 2 years) is a great way to get in the game. And you don’t have to spend a fortune. (There should be some great wines starting at under $15 a bottle). Buying Bordeaux futures does two things. Most importantly, it secures your wine. And at a price that is almost guaranteed to be the best these wines will ever see.