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Attention Breweries: Keep the Double IPA’s Coming!

Hop-Heads rejoice! Two popular Midwest breweries have released brand new Double IPA’s into the market. Three Floyd’s brewing has unshackled Apocalypse Cow, while New Holland Brewing has ushered in Imperial Hatter. We had a chance to experience both of these impressive brews over the weekend, and were captivated by both.


Apocalypse Cow, 10% ABV
The first thing you will notice about Apocalypse Cow is the incredible artwork on the bomber, drawn by local Chicago artist Dan Grzeca. This beer is loaded with citrus hops, with some pine flavors taking a back seat to the orange and grapefruit sensations. Besides being incredibly hoppy and pretty bitter, this beer has a sweet side to it, likely from the lactose sugar Three Floyd’s uses when brewing this “not normal” beer. Some alcohol can be detected in the taste, although overall, Apocalypse Cow has a higher than average drinkability for a 10% ABV beer. There have been whispers about Apocalypse Cow being better than Dreadnaught, which is Three Floyd’s other double IPA. This very well could be true; you be the judge.
Imperial Hatter, 9.4% ABV
Imperial Hatter is not quite the hop bomb that Apocalypse Cow is. That being said, Imperial Hatter is a very unique and balanced double IPA. It is full bodied and quite malty for the style, despite being loaded with cirtus and pine hop flavors. One thing that is evident from the inaugural sip is that the alcohol in this beer is non-existent, despite being 9.4%. Our bomber of Imperial Hatter was hastily depleted, confirming that it has an astonishing drinkability for a double IPA. This beer is not overly complex, which was pleasing in this instance. Imperial Hatter is a good value buy when juxtaposed with some other double IPA’s.
Many beer drinkers are joining the growing ranks of hop heads, thus gravitating towards hoppy beers. Breweries are recognizing this, and releasing irresistible and mouth watering hop-tastic brews. Hopefully breweries will keep up with the trend and single and double IPA’s will continue to invade the market.
**Note: Both of these beers are limited in production and attainability, especially Apocalypse Cow. Please call your local Binny’s or email to confirm availability.

3 thoughts on “Attention Breweries: Keep the Double IPA’s Coming!

  1. After having both of these DIPA’s, I’m going to have to say that I enjoyed the Imperial Hatter more than the Apocalypse Cow. Both beers were quite good, and the Cow had more complexity, but nearing the end of the bottle the Cow had a tendency to overwhelm my palate more than the Hatter. I would agree that the Cow is a better beer than the Dreadnaught though. The lactose milk sugar really softened the hops nicely throughout the beer.For drinkability I’d have to lean toward the Hatter, but both of them were definitely a pleasure to drink.

  2. The Apocalypse Cow is without a doubt my favorite beer. I’ve had both the Imperial Hatter and Apocalypse Cow on tap and from bombers and both are great DIPAs but the complexity of the Apocalypse Cow, combined with its excellent drinkability make it a constant in my beer fridge when I can find it. I even play some online games with the name from time to time to promote the beer. If you like IPAs you need to try this at least once, you won’t regret it

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